WNA Globe

World News by Wild Rose

#price war ร—

Lower profit margins set to foil Chinese carmakersโ€™ price war plans despite falling sales

Narrowing profit margins due to higher raw material costs have dealt yet another major blow to Chinaโ€™s carmakers as they face shrinking market demand amid a rollback of purchase subsidies and tax incentives. The dire scenario could also dash Chinese consumersโ€™ hopes for steep discounts, despite carmakersโ€™ efforts to reduce their inventories, according to dealers and analysts. โ€œThe crux point is that most carmakers are facing squeezed margins and are unable to offer further price cuts to attract...